Social Media Active

Social Media Active

Gain a better understanding of the communication revolution and why social media is an important business and marketing tool for event planners.

This is a half-day workshop designed to provide new adopters of social media with practical techniques and tips to improve online marketing and communication strategies.

What you will learn?

During the half-day seminar, delegates will discover:

Why social media is the biggest shift since the Industrial Revolution
What benefits social media can bring to your event marketing, communication and PR strategies
How to get something for nothing. The internet is a free market for business improvement
Best practice and advanced techniques for Twitter
The language of Tweets (tone of voice, knowing your audience, Retweeting and connecting)
Practical advice
Social Media Active is run by two event marketing experts who have embraced online channels and have a unique understanding of the power of social media.

Social Media Active is Mike Fletcher (Visit London Contributing Editor, ISES VP Communications, Freelance Journalist, Event Marketing Consultant) and Simon Burton (Exposure Event Creations, Exposure Communications, Event Crowd, Excite)

Cost: £199 + VAT for Eventia members, £199 for ITM members, £275 for non Eventia members
Time: The workshop will run from 2.30pm until 5pm. A drinks reception to allow delegates to meet fellow twitters and discuss the afternoon’s content will follow concluding at 7.30pm

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